The Benefits of Using Cosmetic Tube Packaging

The cosmetics industry encourages healthy competition. With healthy competition comes innovations. Countless brands differentiate their wide range of cosmetic products on the basis of packaging. A recent yet extremely popular type of packaging that has been driving competition amongst top cosmetic companies is cosmetic tube packaging. Even amateur sellers can get access to cosmetic tube packaging experts. Manufacturers and distributors guide up-and-coming companies on a path of cost-effective, yet extremely attractive, packaging. These innovative packages will help your products stand out from others.

Why Tube Packaging Is So Popular

Manufacturers send millions of beauty products to the market every year. But, the companies that are aware of the latest trends get the most significant sales. Needless to say, appearance plays a vital role in the beauty products industry. Although high-end products come in uniquely shaped containers such as glass or plastic jars, they are not ideal for shipping cosmetic products, especially skincare products. These containers are not air-proof. If users repeatedly open and close these containers, air and pollutants mix with the product, increasing safety risks such as bacterial contamination or ingredient degradation. With a cosmetic tube, you don't face such risks. Hence these tube packaging products are extremely popular. Airless cosmetic tubes have a non-pressurized dispensing system. It is very difficult to tamper with these products. If you spend more, you can also attach mechanical pumps to these tubes so that your product doesn't receive any air contact whatsoever.

Increasing Market Size

The number of cosmetic tubes being manufactured every year is in the billions. Although a lot of these tubes come in plastic form, you can also get tubes made from eco-friendly materials such as high-density polyethylene (HDPE) or polyethylene terephthalate plastic (PET). Both of these materials are recyclable, and they pose no threat to the environment. Using such packaging also increases your chances of creating a good impression on your customers.

Tube Packaging Options

There are various types of cosmetic tube packaging options. We've already discussed airless and recyclable tube packaging products. Other types of tube packaging include -lip gloss tubes, nozzle squeeze tubes, and specially designed tubes (e.g., tubes with caps that look like water droplets). Other ingenious designs feature tubes with nozzle squeezes, tubes with unique caps, and tubes with protective layers to make sure that the product inside does not get damaged while shipping.

Additional Packaging Features